Grohe is currently Europe’s biggest manufacturer of sanitary fittings and has eight percent of the worldwide market. The German market makes up roughly 15 percent of overall sales. Currently, Grohe AG is owned almost 100% by Grohe Holding GmbH (there are still some minority shareholders from the period in which Grohe AG was listed on the stock market).
Some of their popular products sold in Africa including the star products are Bau, Eurosmart, Tempesta and Uniset. Also, the Rapid SL as concealed tanks and for high-end residential communities. When it comes to their hospitality segment, they mainly bet on the Eurocube, Essence, and Allure Brilliant collections.
Each of their products is always conceived based on their brand values of quality, technology, design and sustainability. Our state-of-the-art portfolio is developed in an integrated innovation process.
To name a few popular elements, their Eurosmart kitchen faucets with pull-spray ally functionality, maximum flexibility and their smart technology.
Faucets from the Allure collection have clean, angular shapes and fit right into the growing fascination for faceted shapes in architecture and industry alike, with its amazing “Aqua window”. Last but not least, other aspects of their product are truly loved, like the sustainability factor. Numerous Eurocube products are equipped with GROHE EcoJoy® for water savings on a sustained basis.
The GROHE Blue Home, their compact drinking water system, has a lot of assets: delivers pure lime-free water with a fresh taste from its own tap – GROHE Blue Home Mono, filter safely removes undesirable substances of your water, LED push button for easy control, a high spout tap, and a 150° swivel range
Fresh filters and refill cartridges can be ordered on the GROHE Blue online shop.
Also, as mentioned before, their Eurosmart kitchen faucets with pull-spray ally functionality, maximum flexibility and their smart technology. This mechanism ensures effortless retraction of the hose and smooth docking back to the startling position. GROHE has applied a number of its proprietary technologies to ensure the convenient and hygienic operation of this high quality kitchen faucet. GROHE SilkMove cartridge helps the faucet lever move accurately and smoothly, while GROHE SpeedClean allows to simply wiping off any limescale buildup from silicon nozzles.
GROHE operates in North and West Africa. They have a hub office in Egypt to support North African countries and in Nigeria supporting West African countries. Future clients can visit their showrooms and distributors across the continent in over 300 points of sale – in Tunisia, Morocco, Algeria, Egypt, Ghana, Senegal, Gambia and Nigeria.
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