German vehicle maker Volkswagen (VW) officially unveiled its assembly plant in Kenya as it strengthens its presence in emerging markets.
During the inauguration of the assembly plant VW showcased its first locally assembled passenger vehicle, dubbed Polo Vivo.
The plant is expected to produce cars for Kenya as well as the wider East African market. The company announced a return to Kenya after almost four decades out. The company’s last engagement with Kenya dates back to 1977.
The company’s CEO Herbert Diess said, “Today marks a milestone in relations between Kenya and German industry. The new Volkswagen production here in Thika stands for great jobs, leading technologies and strategic investment. But it is more than just a plant, this opening could be the start point of a bigger economic success story in Africa.”
Kenyan President Uhuru Kenyatta said the investment by the vehicle firm was in line with government’s policy to industrialize the country’s economy.
Meanwhile, the German vehicle firm has launched plans for a ride sharing service in Rwanda as it seeks to take advantage of surging car demand in the continent
Volkswagen expansion into East Africa is expected to create employment and help communities build capacity for the entire automotive sector.
Price for new local assembled VW T cross,,?