‘Serenia Living’ Luxury Residential Development

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These gorgeous residences are furnished and have luxury Italian designs throughout. Sky Mansions in Serenia Living will feature high-end Italian furniture & interior spaces designed by Minotti, Poliform, B&B ITALIA and FLEXFORM. The Italian branded kitchens will include superior appliances by Dada, Gaggen au and Bulthaup, while the elegant bathrooms will have custom finishes by Salvatori and Antoniolupi.

Dubai’s Palma Development has announced Khansaheb as the main contractor for luxury beachfront Serenia Living.

The community of project Serenia Living, developed by Palma Development, consists of four signature towers, with residences providing stunning views of the sea, Dubai’s famous skyline and Palm Jumeirah. Properties in the residential project are presented by a limited collection of luxurious 3–4-bedroom half-floor penthouses as well as 1–4-bedroom apartments.

The Serenia Living will benefit from various luxurious amenities including private beach cabanas and entertainment, coupled with plenty of high-tech gadgets for easy living use. Residents of apartments will enjoy panoramic views of the Palm Jumeirah from their very own balconies.

Thomas & Adamson, the international project management and cost consultancy firm, has announced that it is delivering cost management services on the new ‘Serenia Living’ luxury residential development. The luxury beachfront is taking shape in the first plot of the West crescent of the Palm Jumeirah.

Thomas & Adamson (T&A) was appointed in 2022 under lead design consultant, Godwin Austen Johnson (GAJ), to deliver pre-and post-contract cost management services on this prestigious project, for UAE-based developer Palma Holding. T&A was appointed to manage costs amid challenging market conditions and inflation pressures. With more than 85 years’ experience, T&A has been a trusted partner in supporting organisations across Europe, the Middle East, and the USA in navigating the challenges of procuring, delivering, and operating assets.

T&A has delivered more than 330 projects, for 135 clients, with a construction value of more than AED22bn across its residential projects, globally, over the past four years alone. T&A Middle East boasts a running total of 4,225 residential units. Using this vast service and sector experience T&A lead value engineering and negotiation processes to achieve significant savings on the construction cost of the Serenia Living project.

The Serenia Living project comprises the construction of four mid-rise towers (B+G+12/14/19/19) and all associated landscaping and external works. The new luxury residential project is Palma Holding’s second offering on the Palm Jumeirah, following ‘Serenia Residences the Palm’ which was completed in 2018.

Rudolph van Wyk, Director at Thomas & Adamson Middle East said: “Due to the dynamic conditions currently pervading the construction market, including pronounced supply chain pressures as well as budget constraints, several challenges had to be overcome in the pre-contract phase to keep the project on track in terms of time and cost. By facilitating value engineering exercises with various project stakeholders, we were able to achieve key savings for our client, while maintaining the exceptionally high-quality standards required by Palma Holding. Construction of the residential project is now on track to commence, and we look forward to seeing the works through to fruition in late 2025.”

The luxury beachfront project will also boast one of the largest wellness clubs in Dubai that will include several amenities including an expansive gym, training studio, and a spa with sauna, steam room and an ice plunge pool. A children’s play area with a games room, outdoor pool, cinema, and an array of external sports facilities and courts will also be included within the development.

Based on the concept by Hazel Wong, the design development of Serenia Living was undertaken by architecture firm Godwin Austen Johnson (GAJ) and will have a total built-up area of 1,182,000 square feet. It will feature a total of 226 exclusive residences including 22 penthouses, and an ultra-luxury duplex Sky Mansion.

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Pre-contract cost management services were completed by T&A in May 2023, with the start of construction works and project completion slated for late June 2023 and December 2025, respectively. The handover of residences is expected to begin in the first quarter of 2026.