dmg events, a leading international events company, has strengthened its commitment to the Egyptian exhibition market and has established a local entity in Egypt, to facilitate continued expansion into this key market for the Middle East and Africa.
Expanding their regionally prominent Big 5 brand, dmg events successfully launched The Big 5 Construct Egypt in September 2018. This will be joined by two more confirmed events for 2019. Ports Evolution catering for the booming Ports and Logistics market and The Food and Hospitality Show Egypt on 24-26 June 2019, which will support the turnaround in Egypt’s HORECA, food retail and food manufacturing sectors that began at the end of 2016.
These events respond to opportunities emerging from a resurgent Egyptian economy. The country’s construction sector has more than 1,400 active projects with a combined estimated value of US $348.2bn. Many of these are essential to the hospitality sector, where Egypt led all African countries in hotel construction last year, thanks to the 53 new hotel projects it has underway. In the food sector total retail food sales stood at US $70bn in 2015, a figure forecast to rise to US $98bn by 2020.
“With the largest population in the Arabic speaking world – 97 million people – and an economy widely forecast to be the third fastest-growing in the world over the coming decade, Egypt is an important source of growth for our business,” said Matt Denton – President, dmg events. “Establishing a permanent presence allows us to better serve our event participants. It also enables us to become experts in the local market and foster stronger partnerships with government entities and industry bodies. We have great plans for Egypt, both in the domestic market and as a regional hub, watch this space for more announcements soon.”
The permanent base in Egypt will also support the growth of the firm’s established Egyptian brands, including the energy event EGYPS, held under the patronage of His Excellency Abdel Fattah El Sisi, President of the Arab Republic of Egypt, which will see its third edition in 2019 and the Egyptian Coatings Show, which has been running since 1997.
The new Egypt office joins dmg events established offices in the United Arab Emirates (HQ), Saudi Arabia, South Africa, the United Kingdom, Canada and Singapore.
About dmg events
dmg events is a leading organiser of face-to-face events and a publisher of trade magazines.
We aim to keep businesses informed and connect them with relevant communities to create vibrant marketplaces and to accelerate their business across multiple platforms.
dmg events organises more than 80 events across 25 countries, attracting over 425,000 attendees and delegates every year. The company’s portfolio of products includes many industry leading events such as The Big 5 construction shows and energy events like ADIPEC and Gastech.
Founded in 1989, the company is headquartered in Dubai, UAE, and is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT, www.dmgt.co.uk), one of the largest media companies in the United Kingdom.
About DMGT
Daily Mail and General Trust plc (DMGT), an international portfolio of information, media and events businesses listed on the London Stock Exchange. DMGT manages a diverse, multinational portfolio of companies, with total revenues of around £1.5bn, that provide businesses and consumers with compelling information, analysis, insight, events, news and entertainment.
DMGT is also a founding investor and the largest shareholder of Euromoney Institutional Investor PLC and ZPG PLC.
