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Project Pyramid Data Center and 600MW Solar-Storage Project Drive Major Investment in West Memphis

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Google-backed Project Pyramid Data Center, West Memphis

Entergy Arkansas’ 600MW solar farm and 350MW battery energy storage system planned to support Project Pyramid in West Memphis continues development as Google’s US$4 billion Arkansas data center campus advances toward full development.

By June 2026, the renewable energy project had become a cornerstone of Entergy Arkansas’ long-term power strategy. The utility and Google are both positioning the solar-plus-storage project as a key source of generation capacity for the growing energy demands of AI and cloud computing infrastructure.

Once completed, the project will rank among the largest utility-scale solar and storage developments ever undertaken in Arkansas alongside others such as the Steel River Solar and Storage Project. This is while supporting the five-building Project Pyramid data center campus planned across approximately 1,178 acres in Crittenden County.

Google-backed Project Pyramid Data Center, West Memphis

600MW Solar Power facility for Project Pyramid, Google’s $4 Billion Hyperscale Data Center in Arkansas

Reported October 4, 2025 – The Arkansas Public Service Commission (APSC) has given the green light to Entergy’s plan for a 600-MW solar power facility that will supply electricity to Google’s upcoming $4 billion data center complex in West Memphis. Branded as “Project Pyramid,” the approval also covers a 350-MW battery storage system and supporting transmission infrastructure. In our earlier report in May (see below) Google unveieled its plans for the Data Center campus and this latest report highlights its focus on ensuring adequate energy provision. The investment is a clear win for Arkansas in its foray to attract data center development investment currently being hotly contested for by everal states in the US.

Spanning nearly 1,200 acres, the development will house five data centers along with office space. Google noted that the campus will be equipped with cloud and AI infrastructure, as well as initiatives designed to strengthen local energy resilience.

In addition to the solar project, Google intends to adopt demand-response strategies aimed at curbing energy consumption during peak times. The company will collaborate with Entergy to roll out these programs. Google only recently began experimenting with demand-response for its data centers. In August, it announced agreements with Indiana Michigan Power and the Tennessee Valley Authority that marked the first time Google used machine-learning workloads as part of demand-response efforts.

Google Confirms Moving Forward with Project Pyramid Data Center

Reported September 8, 2025 – Google has now formally confirmed moving forward with “Project Pyramid,” a $4 billion hyperscale data center on a 580-acre site in West Memphis, Arkansas. It is part of a larger 1,200-acre land acquisition made by its affiliate, Groot LLC, in late 2024. Recent filings with the Arkansas Public Service Commission reveal that Google is seeking a special rate contract through Entergy Arkansas, which includes innovative “load flexibility” features to dynamically adjust energy consumption during peak grid demand. This approach is designed to enhance grid stability while supporting sustainable operations.

Google-backed Project Pyramid Data Center, West Memphis

The agreement is scheduled for review by December 4, 2025. West Memphis Mayor Marco McClendon has characterized the project as “the biggest investment in Arkansas history.” They project up to 300 permanent jobs and an estimated 5,000-plus construction jobs, with property tax revenues potentially generating roughly $120 million for the local school system. This update adds significant operational and economic dimensions beyond earlier coverage, highlighting the project’s scale, energy innovation, and community impact, and comes as OpenAI explores building a 1 GW data center in Indiana as part of its Stargate AI expansion.

Google Plans $4 Billion Data Center Campus in West Memphis, Arkansas

Published May 20th 2025: Google has unveiled plans to construct a $4 billion data center campus in West Memphis, Arkansas, marking one of the tech giant’s most significant infrastructure investments in the southern United States.

The proposed development, known as “Project Pyramid,” will span approximately 1,178 acres along Bollinger Road in Crittenden County. It is located just south of a Coca-Cola Consolidated bottling plant. The campus is set to feature five large-scale data center buildings and an on-site substation. Additionally, it will occupy about 580 acres of the site. Entergy Arkansas will supply power to the facility, ensuring robust energy infrastructure to support the campus’s operations.

Economic Impact and Community Engagement

West Memphis Mayor Marco McClendon expressed enthusiasm about the project. “We’re excited to be working with a Fortune 100 company on a project that will bring high-paying jobs to West Memphis.” We also expect cutting-edge infrastructure and long-term growth to West Memphis.”, he added.

Additionally, the city council recently approved several agreements with Groot LLC. This also included a $10 billion payment-in-lieu-of-taxes (PItOT) arrangement. This highlights the city’s commitment to facilitating this monumental project.

Also Read: Microsoft forced to Delay Major US$1 billion Data Center Expansion in Ohio

Project Pyramid, Arkansas

Environmental Considerations and Planning

Groot LLC has submitted plans for the data center campus to the U.S. Army Corps of Engineers for environmental approval, demonstrating a commitment to sustainable development practices. The project’s location and design have been carefully considered to minimize environmental impact while maximizing technological efficiency.

Also Read: Data center construction boom 

Project Outlook

Google’s investment in West Memphis aligns with its broader strategy to expand its data center footprint across the United States, ensuring enhanced services and infrastructure to meet the growing demands of its users. As the project progresses, it is anticipated to bring transformative economic and technological advancements to West Memphis. Further, this marks a new era of growth and innovation for the city and its residents.

Also Read: Former Homer City Plant to Become a $10 Billion AI Data Center Campus

Project Pyramid Data Center, West Memphis: Overview

Location: West Memphis, Arkansas. The facility is situated on a 1,178-acre site along Bollinger Road in Crittenden County, south of a Coca-Cola bottling plant.

Developer: Groot LLC, an entity reportedly affiliated with Google.

Estimated Investment: $4 billion. This covers land acquisition, infrastructure development and construction costs.

Campus Composition: Five large-scale data center buildings, on-site substation, office facilities and parking areas.

Land Utilization: Approximately 580 acres designated for the data center campus. The remaining is acreage allocated for infrastructure and support facilities.

Power Supply: Entergy  will provide electricity to the site. Initial plans include 10 MW of power.

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